My Blog

What Do You Want In A Premium WordPress Theme?

Premium Or Freemium?
  • May 15th, 2008
  • BY Brian
  • COMMENTS 6

With the surprising boom of premium WordPress themes over the last few months, innovation and creativity have certainly spiked upwards. Premium developers are constantly looking for that extra edge over their competitors as they take their coding to an entirely new level. However, this begs the question - what features make people go premium? What is it that makes it worth the $50-100 price tag to the end user just to own a bunch of files of code?

Is it design? Usability? Placement of different elements? Color? Typography? Customizability?

What is it that makes you want premium? What do you look for in a premium theme before you would even consider purchasing?

I look forward to hearing what you all have to say about this. As developers, we are always looking for ways to make your themes better, so take a minute and let me know what you look for in a premium theme! We’ll give the best commentator a free copy of our upcoming premium theme - so make sure you really say what you want!

  1. Billy SimmonsNo Gravatar said on May 18th, 2008 at 5:13 am

    I think its a mix of everything, they want a fully functional, usable and generally cool layout, that is of minimum hassle to deal with.

  2. CalvinNo Gravatar said on May 19th, 2008 at 2:09 pm

    for $50 -$100 i’d expect it to do my dishes. daily.

  3. BrianNo Gravatar
    BrianNo Gravatar said on May 19th, 2008 at 4:01 pm

    @Billy - I guess it is a combination. I’m just trying to figure out what the “tipping point” is if you know what I mean.

    @Calvin - Coming soon to a WordPress theme near you :)

  4. Web Design GlasgowNo Gravatar said on May 21st, 2008 at 5:42 am

    Actually, I don’t get it - there are so many themes out there featuring phenomenal design work that I don’t understand why people would pay for a theme.

    I some corporates, legalities require that they pay for such assets - I wonder if you could target corporate blogs.

  5. AravindNo Gravatar said on June 1st, 2008 at 3:19 am

    I now use a free theme that is modified a bit by myself as I didn’t have the budget to have a premium theme for my blog.
    I really like to have a unique and efficient theme for my blog soon.

    Here are the things that I note the most when selecting on a theme (premium/free):

    Cool Design with extremely readable text is my first priority.

    I’m very keen at customizing, and thus, if the theme cannot be customized much, I’d rather don’t buy it.

    Stress must given on usability as it is a deciding factor in earning you loyal readers.

    Innovation is always a success and strategically placed elements are a great way to make your blog design stand out. Thus, having unorthodox positions for various elements, at the same time, ensuring usability is the greatest factor for a premium theme.

    Actually, it’s the placement of elements and readability (usability) that helps your blog to stand out of the crowd and be noticed.

    This theme is a success. I love it.
    Soothing Colors, Enhanced Usability and Wonderful readability.

  6. JamieNo Gravatar said on June 15th, 2008 at 1:50 pm

    On my first Wordpress blog, I purchased a premium theme thinking that it looked pretty cool and that I’d customize it a little bit. When I was finished customizing it, the theme was unrecognizable. I learned a lot about WordPress in the process and in retrospect, wished I hadn’t paid for the theme. I should have found a free theme that had the basic design that I needed and then customized it. I think the only time you should pay for a theme is when you want someone to create a custom theme for your own site. I’ve gone to elance before and for just 2 to 3 times as much as it costs to buy a premium theme, you can get a fully customized, ready-to-launch theme.

What do you think? Join the discussion...

How do I change my avatar?

Go to gravatar.com and upload your preferred avatar.

Search Form